商务英语口语常用表达句式
Ⅲ Presentation Functional Sentences
（一）总起句
The present talk aims to decide…
The purpose of this talk is to answer the question of … In brief, this talk sets out to solve the problem of …
There are currently three possible solutions to …（二）分论点
Firstly,…； Secondly,…； Thirdly，…
In addition, …
Furthermore, …
As … is concerned, …
As for …，…
On one hand, …；On the other hand，…
（三）小结句
From the above information, it can be shown that …
Based on the study, it is clear that …
Before we close, let me just summarize the main points. Shall I just go over the main points?
So, to sum up,…
In conclusion,…
In general, …
On the whole,…
Overall,…
（四）常用连词
1．解释性：
in other words，that/which means，namely，that is to say
2．进一步阐释性：
in particular，especially，notably，chiefly
3．对照、转折性：
but, though, even though, while, whereas
despite, in spite of
yet, however, nevertheless, still, but, even so
all the same，in contrast
4．原因、结果：
lead to, result in, bring about, give rise to, account for, be responsible for, followed by effect
rise, stem from, be attributable to, cause
because, as, since，because of, due to, owing to, on account of, as a result/consequence of
therefore, so, accordingly, consequently, hence, thus, that’s the reason why
（五）常用口头衔接语
Well, it seems to me that …
That’s true, but on the other hand …
I couldn’t have put it better myself.
That’s just what/all I was thinking.
There’s something in that, I suppose.
That’s exactly my opinion.
Well, the point I’m trying to make is that …
Well, what I am trying to say is that …
That’s how I feel.
That’s just how I see it.
（六）常用词汇
1．动词：to clarify, to explain, to interpret, to put sth. another way, to recap on sth.
2．名词：a summary, a decision, a report, an outcome, a write-up, a recommendation
Ⅳ Presentation Q&A
WHAT IS IMPORTANT WHEN…
DEVELOPING AN ADVERTISING PROGRAM?
●OBJECTIVE
●BUDGET
Outline
—three steps carefully planned in advance
—inform
——objective —persuade
—remind
—how much, spend
——budget —control cost
—within
—TV, radio, newspaper, magazine
——media —scope, reach
—effectiveness
—finally evaluating system
提问及应答
（1）细节扩展法：用特殊疑问句
Question 1
You mentioned three objectives of an advertising program. How can you judge the very kind of the objective a specific advertising program serves?
Question 2
How many ways are there for you to control costs of advertisement?
Question 3
As for the products of your company, which media do you think is the best one for advertising? And why?
（2）个人意见法：用一般疑问句
Question 4
Do you think timely adjusting is just as important as preparation beforehand in the development of an advertisement program?
Question 5
I heard you talked about evaluation systems of advertisement, and found myself quite interested in it. Has your company adopted/evolved such a system? How does it work?
Question 6
Do you believe/agree/support that advertisement is the best way in promoting sales?
回答问题时简明扼要
Answer to question 1
There are two main aspects we must take into consideration when judging the objectives of a specific advertising program. Firstly, we must decide what major category the product belongs to. Secondly, the current sales situation of the product on the market should be considered.
Answer to question 2
I think the advertisement costs can be controlled by two ways. The first way is to choose the most economically-efficient media, such as newspaper or radio rather than TV slots, for the former two will reach the general public at a relatively low cost. The second way is to ensure that the quantity of advertisement is appropriate, with no space for waste.
Answer to question 3
Since my company’s manufacturing mainly focuses on food products, I believe TV may be the best media for advertisement. Because TV reaches the most extensive mass and seems to serve a very strong influence on children and women, who compose the major consumers of our products.
Answer to question 4
Yes, I quite agree with you. Because the market situation keeps changing almost without stop, timely adjusting is of key importance
leading to a successful launch of an advertising program. But it never reduces the significance of preparation.
Answer to question 5
Thank you for your interest in our company. Actually, our company adopted this evaluating system last year. It has worked very well up till now, providing us with a set of quantified standards in evaluation, which are much more objective in comparison with previously man-made criteria.
Answer to question 6
It cannot be denied that advertisement is a very effective way of sales promotion, but I don’t think it is the only way to do this. Cutting prices, for example, sometimes generates the same result as advertisement does. And that’s a more direct way, and is money-saving.
We must make careful planning and considerate arrangements to ensure the most satisfying outcome.
sightseeing tour
a fashion show
a formal meal
a ballroom party
do some research about your clients’ characters and hobbies.
consider the client’s age, educational and cultural backgrounds
high class-associated activities
orchestra performances(交响乐)
distance between the two sides are much narrower
in a good mood
a reliable and trustworthy诚信
Ⅲ Discussion Functional Sentences
（一）开始某个话题
Let’s start with …
Shall we begin with …
So, the first item on the agenda is …
Linda, would you like to kick off?
（二）结束某个话题
Right, I think that covers the first item.
Shall we leave that item?
If you don’t have anything else to add, …（三）转移话题
Let’s move on to the next item …
The next question on the agenda is …
Now let’s come to the question of …
（四）打断对方
Excuse me, may I interrupt?
Just a moment, but …
Can I say something here?
Mark, sorry, …
Sorry to interrupt, but …
（五）评价
1．同意
That’s a good point.
I agree with you. I can’t agree with you more.
I see what you mean.
Yes, …
That’s quite a good idea.
That’s absolutely true.
2．反对
I totally disagree with you.
I couldn’t agree less.
You must be joking!
（六）询问对方意见
What do you think about this?
What’s your opinion on this?
Have you considered …
I haven’t heard your opinion about …（七）表达自己观点
I think/feel/believe that …
You mentioned that …, but, in my view …In my opinion, we should …
I’d like to point out …
Let me emphasize …
My view is that …
Just let me finish.
（八）评论
That’s a good idea/an excellent idea.
That’s very interesting.
I’m sure we’d all agree with that.
That’s a very good point/an important point.
（九）要求对方澄清观点
I don’t see what you’re getting at.
I’m not sure what you mean.
I’m not sure what you are saying.
It’s not clear what you mean.
（十）避免跑题
We’re missing the point.
We’re getting off the point.
Let’s get back to the main point.
It’s not on the agenda, but …
（十一）回应
That’s marvelous.
That’s great.
That’s fine.
OK.
All right.
I see your point.
I understand your concern.
更加口语化的表达方式
1. 口语化表达简单同意
a.Yeah!
b.How true!
c.Exactly!
d.Absolutely!
e. Well said!
f.You got it!
g.You bet!
h.That’s for sure.
i.My opinion exactly!
2. 表同意
a.I share your view on that!
b.Oh, yes, I couldn’t agree with you more, you are genient!
c.Okey, you are the doctor.
d.I don’t think anyone would disagre
e.
e.I have no problem with that.
f.I couldn’t have said it better.
g.I wish I had said that.
h.I am with you there.
i.I think I will go along with your proposal.
3. 部分同意
a.Could be!
b.Yes, you’ve point there.
c.So it seems! （似乎有点道理）
d.So to speak!
e.In the manner of speaking.
f.I agree with much of what you said.
g.That’s one way of looking at it, I admit.
4. 口语化表达不同意
a.Not really.
b.Not at all.
c.Of course not.
d.No way.
e.Not a chance.
5. 不同意
a.Do you really think so?
b.I am not convinced.
c.Don’t speak too soon.
d.I will believe it when I see it.
e.I’m afraid we don’t see eye to eye on this.
f.That was not the case.
6. 强不同意
a.No, I don’t agree. Don’t waste your breath.
b.You must be joking. / kidding
c.You can’t be serious.
d.You are way off bas
e. (棒不在垒上)
e.You don’t know up from down.
f.Over my dead body.
g.I wasn’t born yesterday.
h.That’s ridiculous.
i.It’s pure fiction.
j.Non-sense!
k.Bullshit!
l.That’s out of the ques tion!
史上最全剑桥商务英语BEC考试资料下载
史上最全剑桥商务英语BEC考试资料下载 史上最全剑桥商务英语BEC考试资料下载2010-02-11 09:17 |(分类:-BEC & BULATS) 2009最新BEC考试资料汇总(包含08年以前资料) 注意：论坛要下注册一下，才能下载资料 人邮版bec真题第3辑_高级 人邮版bec真题集第2辑_高级. 求-BEC高级-人邮版“模拟试题册”听力 人邮版bec中级真题第三辑 人邮版bec中级真题第二辑 剑桥BEC真题第三辑（初级）听力--人邮版 人邮版BEC高级真题(第二辑)听力MP3 人邮版BEC高级真题(第三辑)听力MP3 BEC教材 新编剑桥商务英语初级【学生用书?教师用书?同步辅导】三册全集 新编剑桥商务英语同步辅导高级 新编剑桥商务英语学生用书高级2版.rar 新编剑桥商务英语教师用书高级2版 新编剑桥商务英语学生用书中级：2版 新编剑桥商务英语同步辅导（经科版）中级.pdf 新编剑桥商务英语教师用书初级.pdf 新编剑桥商务英语初级mp3(华夏版) 新编剑桥商务英语(高级)-学生用书-经济科学出版社mp3全集(下) 《新编剑桥商务英语中级学生用书》(BEC2)经济科学出版社[MP3] 新编剑桥商务英语(高级)-学生用书-经济科学出版社mp3全集(上) 新编剑桥商务英语(中级)-学生用书-经济科学出版社 新编剑桥商务英语自测练习与解答
初级 BEC初级精华（MP3+视频+讲义） NO-BOOK口语初级版(含文本) 剑桥商务英语证书(BEC)30天突破mp3--初级 按课程自己汇总的BEC初级、中级词汇 [下载]新编剑桥商务英语初级【学生用书?教师用书?同步辅导】三册全集石化出版社BEC初级习题集MP3[60M] [下载]新编剑桥商务英语教师用书初级.pdf [下载]新编剑桥商务英语初级mp3(华夏版) [下载]剑桥商务英语证书初级试题及听力MP3集萃[更新] [商务英语BEC][初级写作]新东方-初级商务英语flash-写作-刘军 [商务英语BEC][初级口语]新东方-初级商务英语flash-口语-李淼 [商务英语BEC][口语]初级商务英语口语讲义 BEC初级 BEC初级1998-1999真题.doc 考生必看：商务英语BEC初级模拟试题大汇总.doc 中级 BEC中级技巧试题词汇一本通 BEC中级短文听力训练技巧 人邮版bec中级真题第三辑 人邮版bec中级真题第二辑 BEC中级词汇与MBA联考英语词汇 BEC中级商务英语真题下载 人邮版bec中级真题第二辑 BEC中级技巧试题词汇一本通 BEC中级模拟试题3套附答案和其他中级资料 初级商务英语口语（BEC中级） BEC中级2008考试核心词汇（精彩例句版） [下载]2008BEC中级口语讲座课件（网络完全版） BEC中级阅读全真 独家发布：《BEC中级技巧试题词汇一本通》全套MP3(B已修复) [下载]新东方bec中级写作flash课件 [下载]BEC中级大礼包【口语听力阅读写作】 bec中级阅读_新东方耿耿 bec中级写作_新东方孙能武 bec中级听力_新东方高媛媛 [下载]BEC中级口语新东方谢娇岳
商务英语口试常见话题
In this part each candidate’s task is to choose one topic from a set of three, and to talk about it for one minute. Candidates have one minute in which to prepare and should use this time to make brief notes. The other candidate listens to the talk and is invited to ask one or two questions at the end. Candidates may make notes while listening to their partner. Each candidate is given a different set of three tasks from which to choose. General procedure A choice of three different topics One minute preparation while making notes A/B starts with the other listening---one minute Question asked 1. Customer relation: the importance of offering incentives to customers Offering incentives to customers can help you to strengthen your customer base and enhance customer loyalty. If you offer incentives such as vouchers, complementary tickets, miles, gifts in the promotion or sales, you will attractive more customers and get them buy your products or services. At the same time the image of your company will be improved and your brands are more likely to be known by customers. 2. Product promotion: how to ensure that products are promoted effectively at international trade fairs You should send a professional team of experts to arrange the promotion at the trade fair. They must be familiar with the products you want to promote at the fair. Meanwhile they must be good at dealing with clients especially foreign clients. You should use advanced technology to display your products at the fair. Necessary equipments such as DVD, overhead projector, high-definition screen can help you demonstrate the quality, function and specification of your products. You should design your show room and stand carefully to attract more customers. Your stand should be put up at an obvious place so that every customer can get an easy access to your products. 3. How to reduce labor turnover rates In order to reduce labor turnover rates we must take the following effective measures: Set up a clear staff appraisal process to make sure that the performance of every staff can be evaluated openly and honestly and their promotion is based on their contribution to the company. Thus no one will complaint about unfair promotion which once forced some of your staff to leave their jobs.
分析商务英语口语课程的现状
商务英语的口语化是商务英语最具有实践性的一个特点,作为在就业上并不占优势的高职生,如果具有熟练的商务英语口语运用能力就会增加进入国际化企业工作的机会。商务英语所包含的内容涵盖了商务活动的全过程,既包括迎接外商、电话联系、安排行程、购物、宴请等日常国际商务活动,也涵盖了市场调查、订购、谈判、签约、支付、装运等基本国际商务环节,而商务英语口语就贯穿在这些商务活动及商务环节中,是商务活动成功的关键所在。 1商务英语口语课的现状 一直以来,大部分学生在学校里接受的英语学习都是以应试为主,老师给学生教授更多的是词汇和语法方面的知识,能运用英语流畅地进行交流的学生人数并不是很多,所以“哑巴”英语的现象非常普遍,这是阻碍商务英语口语课取得良好效果的一个重要原因。 作为教学活动的安排和组织者,学校对商务英语口语课并不是很重视。以笔者所在学校为例,作为专业课,商务英语口语课仅在经济管理系的国际贸易专业中开设。把商务英语口语局限于外贸英语对话是当前商务英语口语教学中一个很普遍的现象,所以安排教学大纲的老师就认为商务英语口语仅仅是国际贸易专业的必修课,其他专业的学生学不学都无所谓。但是随着中国经济的迅猛发展,加之全球经济一体化的影响,我国对外商业交往形式日趋多元化,今日的商务涵盖范围非常广,包括金融、营销、管理、旅游、物流等许多方面,贸易只是其中的一个组成部分,因此,在经济管理、物流管理、电子商务、市场营销等相关的专业中开设商务英语口语课是十分必要的。 以笔者所在的学校为例,商务英语口语课作为全院任选课,每学期有200多名学生选修,分为两个教学班,每个班有100多名学生,这样的学生人数在口语课的授课过程中存在着弊端。口语课最重要的环节就是口语练习,包括老师与学生的对话,学生与学生的对话,而班级规模过大,学生人数过多,老师就难以兼顾到每个学生,这样导致的结果就是,口语好的学生由于敢于发言,得到锻炼的机会就多,口语就越来越好;反之,口语不太好的学生就更不敢开口说英语,造成学生口语水平的两极分化。学生课堂上操练口语的机会少,听力时间得不到保证,就培养不出纯正的语音语调。 2适用于商务英语口语课程的教学方法 2. 1基础教学法 要从根本上提高高职生的商务英语口语水平,就要从日常的英语教学抓起。所以,应该让更多专业的学生在学习大学英语的基础上了解商务英语的内容。笔者现在所教授的06级高职生使用的教材是21世纪高职高专规范教程《新编实用英语综合教程》(第三册) ,这本教材中的内容,例如产品介绍、公司管理、电子商务等,都跟商务英语有着密切的关系,同时,在练习日常英语口语的同时加入商务英语口语的内容。当前学生的英语口语对话主题,不应该局限在问好、讨论天气、询问兴趣上,而应该集中在一些在商务活动中经常出现的话题上,比如说商务接待、发盘还盘、装运、保险、信用证等。当然,这也要求英语老师不仅具有良好的英语知识传授能力,还要对国际商务活动的各个环节有所了解。 2. 2案例教学法 案例教学法是当前比较流行也是比较受学生欢迎的一种教学法,因为它是以学生为中心的一种教学方法,在整个教学过程中,老师只是学生学习的帮助者,这种教学法有助于提高学生的主动性、积极性以及处理问题的能力,应用到商务英语口语的教学当中,可以提高学生在使用商务英语口语过程中随机应变的能力。但是由于高职生的英语底子比较薄弱,对商务知识的了解也比较浅显,所以在选择案例的时候应该注意: (1)案例材料应该符合高职生的语言水平与学习需求。过难或者是过于专业化的案例材料会让学生失去学习的兴趣,所以所选的案例应该是生动有趣的,最好与学生的课本内容息息相关,让学生在学习的过程中有所参考。 (2)案例材料必须是真实的,描述真实的商务环节。任课老师也许没有参与商务活动的经验,但是可以充分利用网络资源来寻找真实的案例材料,因为只有真实的案例才能够在教学过程中
商务英语口语情景对话大全完整版
商务英语口语情景对话 大全 集团标准化办公室：[VV986T-J682P28-JP266L8-68PNN]
英语面试自我介绍 A类： B: May I come in我可以进来吗 A: Yes, please.请进。 B: How are you doing, Sir My name is xxxx. I am coming to your company for an interview as requested.你好，先生。我叫xxx，我是应邀来贵公司面试的。 A: Fine, thank you for coming. Please take a seat. I am xxxx, the assistant manager.好的，谢谢你过来。请坐，我叫xxxx，是经理助理。 B: Nice to see you, .非常高兴见到你，吴先生。 A: Nice to meet you, too. Tell me about yourself and your past experience.我也很高兴见到你。说说你自己和你过去的经历吧。 B: I have worked as a secretary for six years. I get along well with peers, clients, administrators and bosses. I thrive on challengeand work well in high-stress environments. 我已经做执行秘书6年了。开始是为一家贸易公司工作.现在是一家信托公司。我和同事、客户、行政管理员以及老板相处得非常好。我能应付挑战，而且在高压力环境中也能工作很出色。 A: So why did you choose our company B: As far as I know, your company is one of several leading international consultant corporations which came to China after China entered WTO. I think working here would give me the best chance to use what I’ve learned. A: Sometimes we are very busy and need to work overtime. How do you feel about that 有时候我们工作很忙。需要加班。你觉得如何 B: That's all right. But could you tell me how often and how many hours I should work overtime 没关系。你能告诉我加班的频率和时间长度吗 A: It just depends. If we have important visiting delegations, you have to stay with us. It's not unusual. 这得看情况。如果我们有重要的访问代表团。你必须留在我们身边。这种情况很正常。 A: What are your salary expectations 你期望多少薪水 B: I really need more information about the job before we start to discuss salary. Maybe you could tell me what is budgeted for the position. 在讨论薪水前.我需要更多了解这份工作.或者你可以告诉我这个职位的预算报酬是多少. A: 3000, with raises after the half yearing to your competence. 起薪是每月3000元。半年后会根据你的表现增加薪水。 B: Well, I think it's acceptable and I really like the job. 我觉得可以接受。我真的喜欢这份工作。我什么时候能得知结果呢 A: Do you have any other questions 我们会在7月初通知你我们的最终决定。你还有别的问题吗
【美联英语】常用商务英语口语
两分钟做个小测试，看看你的英语水平 https://www.docsj.com/doc/3617155845.html,/test/waijiao.aspx?tid=16-73675-0 美联英语提供：常用商务英语口语 常用商务英语口语 情景再现】 一位美国客户来到Catherine的办公室洽谈业务，该客户非常友好，业务谈得很成功。事毕，美国客户谢绝了Catherine的午饭邀请，起身要走，Catherine站起身来，欲送他出办公室，客户摇摇手说：I will see myself out, please. 【小编的小喇叭】 I will see myself out, please.请留步，不用送了。 see这个词我们都很熟悉，我们还学过它的一个习语see sb. off，意为“送别某人”;今天我们学的这个see sb. out意思是“送某人出门”。这些习语的意思都是固定的，不能根据字面意思而误解为“看着某人出门”。因此平时需要多积累，并付诸应用，这样才能将知识消化，为我所用。 【英语情景剧】 Jane: It's very late. I have to go home now. 简：现在很晚了，我得回家了。 Shirley: OK, let me see you out. 雪莉：好吧，那我送你出去。 Jane: Well, I'll see myself out, thank you. 简：哦，谢谢，请留步。
【情景再现】 Tom最近他经常陪一名美国同事参加商务会议，可他还和平常一样，随便穿一件休闲衣就赶去参加会议，完全没有一个职业经理人的样子。一天，参加完会议，美国同事提议他去商场买套西装，而Tom不以为然，这位同事就说：You know that chothes make the man. 【小编的小喇叭】 Clothes make the man. 人靠衣装。 我们经常说“人靠衣装，马靠鞍”，这句话的对应英文就是Clothes make the man.值得注意的是这里的make的用法，它在此意为“有利于……的发展，创造出，产生”，例如：Practice makes a winning team.勤加训练必有助于球队获得胜利。所以clothes make the man这句话的表面意思就是，衣服造就一个真正的男人，引申义就是“人靠衣装”。 【英语情景剧】 Todd: I never wear the formal chothes at work. They make me feel uncomfortable. 托德：我上班从不穿正装，那些衣服让我不舒服。 Shirley: Since you are the manager, I think formal clothes are necessary.After all, clothes make the man. 雪莉：既然你是经理，我觉得正装还是有必要的。毕竟，人靠衣装么。 【情景再现】 Catherine要陪同一位客户四处转转，无奈自己的胃病犯了，但她还是硬撑着陪客户游览各地，吃遍各地名吃。客户走后，她的胃病加重了，不得不住进了医院。亲戚朋
商务英语口语900句(中英对照)
《商务英语口语900句》 出版发行：广东世界图书出版公司 ISBN 7-5062-6878-7/H.0471 中国加入WTO以后，急需培养一大批既懂得国际经贸知识，又熟练掌握商务英语的人才。为了让更多的经贸人员尽快适应我国对外贸易迅速发展的经济形势，我们编写了《商务英语口语900句》一书。 本书市作者对自己多年商贸英语教学实践和商务世纪现场谈判经验的总结，涉及范围全面，内容充实，语言规范、景点，适用面广，实用性强，可以说不但是一本理想的商务口语培训教材，也是一本非常实用的对外经贸业务人员的必备工作手册。 本书共由30各单元组成，每个单元设计了20-40个句子不等，其中有30或40 个句子的单元又分成了两个部分，以减轻学员在学习时的心理负担。 本书同时配有长期在中国从事英语口语教学的美国口语教师配音的cd，以便学院边听边学，帮助他们尽快掌握商务英语会话的各种技巧，同时也可以提高自己的语音语调水平。 目录： Unit 1 希望与要求 Unit 2 产品介绍 Unit 3 业务范围介绍 Unit 4 承诺 Unit 5 询盘 Unit 6 报盘 Unit 7 还盘 Unit 8 对还盘的反应 Unit 9 要求优惠 Unit 10 给予优惠 Unit 11 双方让步 Unit 12 订货及确认 Unit 13 请求代理并说明代理理由和代理能力 Unit 14 对代理请求的回应 Unit 15 代理条件和要求 Unit 16 合同 Unit 17 卖方对支付方式的要求 Unit 18 买方的支付方式 Unit 19 保险 Unit 20 对包装的建议及要求 Unit 21 告知客户包装所用材料、方式及其质量保证 Unit 22 货运通知 Unit 23 货运要求及答复
常用商务英语口语：提供详细联系方式
We enclose a copy of product catalogue with detailed specification. 随函寄上带有详细规格的产品目录一份。 Thanks. 谢谢。 Here's our brochure with full details on prices and discounts. 这是我们的产品目录，上面有价格和优惠的详细信息。 Here is our catalogue and price-list. 这是我们的产品目录和报价单 This is our sample and product catalogue. 这是我们的样品和产品目录单。 Please tell me how to contact it. 请告诉我联系方式 Is there any agent of your company in China? If there is one, please tell me how to contact it. 请问贵公司的产品在中国有没有代理商，如果有请告诉我联系方式。 I'll send it to your email. 我会把地址发到你的邮箱里。 Please have it printed under its official letterhead with contact information. 请以带有责公司联系方式抬头的信纸打印。 Please bear in mind, that at least one person must be identified as your organization's official contact point. 请牢记，贵公司的联系方式中至少要提供一个固定联系人的联系方式。 For more information please visit our website. 更多信息敬请查询浏览本公司网站。Please offer me your website. 请给我細网址。 More information can be obtained from the company's website. 更多资讯可浏览本公司网站。 You can find more information on our website. 更多信息请浏览公司网站。 For details, please visit the company's Website. 详情请浏览公司网站。 Please provide a detailed address. 请提供详细地址! I will send it to you via email. 我会发到你的邮箱麵。
商务英语情景口语： 统计分析
商务英语情景口语：统计分析 A： Now, where were we? Oh yes, can you give us an idea about the statistical analysis? B： Our analysis shows that we are very competitive. If you refer to the last page of the handout, you will see a plot of our expenses vs. our profits for the last quarter. Do you think it's neccesary to go over the expenses more in detail? A： Unless anyone has specific questions, let's move on to the next point. Motion to accept statistical analysis report. B： I move to accept. A： Second? C： I second. A： all in favour? Motion pass. Now, let's get done to the nitty- gritty. We have all seen the performance review reports, but I would like to discuss in detail our human resource's agenda. C： to get to the bottom of the issue, our problem with human resources is a lack of qualified applicants, as well as not enough incentives to current employees. I recommend management training for our executive staff. A： I'm sorry, I don't think I understand. Can you please elaborate?
bec 广告,培训
Media Selection 媒体选择 One of the most important decisions in developing an advertising strategy is the media through which the ad transits the firm’s message. 在制定广告策略时，一个很重要的决策是选择合适的媒体，使之能够在广告中传递公司所要传达的信息。 The media the marketer selects must be capable of accomplishing the communications objectives of informing, persuading, and reminding potential customers of the products. 营销人员所选择的媒体必须能够完成这样的传播目的----告知或提醒潜在的顾客，让他们了解产品的存在并说服他们购买。 Market research should identify the target market and determine its size, geographic distribution, and demographic characteristics and then match the advertisement and the available media with the target audience. 通过市场调查可以确定目标市场及其大小、地理分布状况和人口特征，然后再采用与目标受众相匹配的广告和媒体。 Finally, alternative costs should be compared to determine the best possible media purchase. 最后，应对各媒体的成本费用进行比较从而决定采用哪种最佳媒体。Broadcast media include television and radio. 广播媒体包括电视和收音机。 Newspapers, magazines, outdoor advertising(such as posters and bulletins etc.) represent the major types of print media. 报纸、杂志和户外广告（如海报和广告牌等）为印刷媒体的几个主要类型。The internet is a new medium. 网络是一种新的媒体。 Nowadays, many companies jump to advertise on the Internet. 现今，许多公司迫不及待地利用网络进行产品广告。 Internet advertising can assist in raising awareness of brands, it is most successful when combined with traditional advertising such as TV or print. 网络广告有利于增强品牌意识，当网络广告与传统媒体如电视或印刷媒体相结合时，能产生最大的效益。 PART ONE: INTERVIEW (1)Do you think television advertising is the most effective form of advertising?(Why?/Why not?) 你认为电视广告是最有效的广告形式吗？（为什么？） Yes, I think so, because television is widely-used as a means for entertainment, therefore television advertising can reach vast audiences, what’s more, television allows creative use of action, color, and sound not possible in any other medium. (2)Do you think the Internet is a good p lace for marketing a company’s products?(Why?/Why not?) 你认为互联网是一个销售产品的好地方吗？（为什么？） Yes, it is. With more and more people using the internet, advertisements on the
商务英语口语大全
商务英语口语大全 Document serial number【KK89K-LLS98YT-SS8CB-SSUT-SST108】
赞成. I agree. *比较生硬的说法. I think it's very important. (我认为这个问题很重要.) I agree. (我同意.) I agree with that. I'm with you. *"对,对"、"很好嘛"、"我赞成"、"OK". I'm for it. I don't agree. (我反对.) 我也这样认为. I think so, too. *更口语的说法. Tokyo is too expensive. (东京的物价太贵.) I think so, too. (我也这样认为.) 好哇! Anything you say! Let's see a movie. (我们去看电影吧.) Anything you say! (好哇!) I'm with you. Okay, let's. You're in charge. You're the boss. I agree with you. 没有异议. No objection! 我不反对. I don't have any objection to it. *objection "异议"、"反对"、"不服从"、"反对理由". What do you think of my proposal (你觉得我的建议怎么样) I don't have any objection to it. (我不反对.) I have no objection to it. I don't object to it. No problem here. Sounds alright to me. 我觉得那样很好. That's fine with me. How's tomorrow (明天怎么样) That's fine with me. (我没问题.) That sounds good. Sounds like a good idea to me. 很好! Fine. *这是种常用的表达方式,表示带有"无可挑剔的"、"不错的"、"好的"等语感. How was the proposal (这个建议怎么样) Fine. (很好!) How's everything (一切都好吗) Fine. (很好呀!) Good. It's acceptable. Okay. 那就行了. That's fair. *用于听到对方给予妥 协性的回答时,就对方的意见或行为作出答复, 含有"这样才公平、公正"的语气. How does that sound (那样行吗) That's fair. (那就行了.) Fair enough. 我也有同样感觉. You can say that again. *表示"我 的看法和你完全一致",带有同情的语感. That meeting was awful. (那个会开 得真糟糕.) You can say that again. (我也有同 样感觉.) I'll say. Definitely. 好像挺有意思. Sounds like fun. *接受别人的邀请 或建议时. Let's go out! (我们出去玩吧.) Sounds like fun. (那一定很有意思.) 当然!/一定! You bet! *完全赞成对方所说的事的 语气. Did you study for the test (快考 试了,你准备了吗) You bet. (当然!/一定!) That is for sure. You know it. I'd bet on it. You can bet on it. Bet on it. Of course. It goes without saying. That goes without saying. You betcha. *俚语. 你是反对还是赞成他的主意 Are you for or against his idea 好! Good. *用来向对方表达愉快、批准、同意、满意等心情. How is it (这个怎么样) Good. (好!) It's good. 太棒了! Great! *比good更要强烈地表示"吃 惊的、终于可以松一口气的心情",还带有"得意 洋洋"、"心满意足"的语感. The boss approved my proposal. (老板同意了我的建议.) Great! (太棒了!) That's great! 好主意. Good idea. Let's do this part first. (我们先做这部分吧!) 我反对. I don't agree. *比I can't agree.的 语气还要强烈,给人一种直接反对的印象.
《商务英语口语》说课要点
《商务英语口语》说课要点 1、该课在专业学生培养方案中所起的主要作用： 《商务英语口语》是一门实践性较强的课程。通过该门课程的学习，要求学生了解和掌握商务活动背景知识，能流利与外商谈论日常及一般商务话题。该课程属商务英语专业必修课，其主要前期课程包括进出口业务和商务英语函电。学生在修该门课之前需具备一定的进出口业务知识和商务英语基本技能。该课程的平行及后续课程包括商务英语写作和商务英语翻译等。实践证明，本课程在培养学生的英语口头表达能力和商务英语谈判应用能力方面具有相当重要的地位。 2、该课程在教学内容方面所进行的取舍、整合等课程改革情况： ①教学内容改革 在原有的发盘、报盘、还盘、商谈包装、运输、支付手段、保险条款、签署合同、商务代理为主要内容的基础上，增加处理投诉、索赔，国际投资、国际招标与投标、国际经济技术合作等内容。即由原来外贸口语基本内容扩充到商务英语会话及谈判。 ②课程主要教学方法和手段改革 商务英语口语是一门实践性很强的课程。以前的教学方法通常是教师讲解带读,学生朗读背诵，反复句型操练。这样的教学模式存在不少的问题,如课堂气氛不够活跃,容易形成教师“一言堂”的状况；学生实践能力和灵活运用能力较差等。同时，由于课堂教学形式的限制，教师无法正确安排实践环节，这也是影响教学效果的主要因素之一。针对种种现状，我们可加入丰富的案例教学，情境教学，培养学生的发散性思维，多维创造性，变“教师为主体”的教学模式为“学生为主体”的教学模式。教师通过让学生做值日报告、编写情景对话等演示，多让学生走上讲台，学生在自编自演的过程中充分发挥其学习自主性,能力也相应得到提高。
教学方法的多样性必须依托丰富的教学手段。教学手段的多样化可以提高学生对学习商务英语口语的热情,加强对商务活动场景的感性认识。在实际教学过程中可以充分利用多媒体、网络等现代教学手段,激发学生的学习兴趣。在这样的环境里,教师可以利用各种音像资料教学软件丰富教学内容,活跃课堂气氛。对部分口语素材,如报价单，包装规格、支付方式等通过多媒体手段演示,并模拟双边谈判、成交等程序,加深印象。此外,教师可以指导学生学会利用网络上的丰富资源,培养他们的自主学习能力,促进课堂知识的消化。如有条件可以组织专业教师自行开发外贸英语口语教学软件或课件,放到校园网上,要求学生课后上网浏览。如图1-1所示。 图1-1 商务英语口语教学的多种教学手段 ③实践教学内容和环节的确定 实训1 机场迎客 实训内容：机场迎接国际贸易伙伴或准伙伴 实训目的：让学生了解并体验各国迎候、见面、打招呼的不同方式、喜好及忌讳，了解机场接客的基本程序及礼仪。 实训场地：黄花机场 实训步骤：1、确认对方，自我介绍 2、问候客人，稍作闲聊 3、安置行李，驱车送客
商务英语口语技巧
相互介绍认识 Business etiquette There are some general rules for introductions: 1.A man is always introduced to a woman. 2.A young person is always introduced to an older person. 3.A less important is always introduced to a more important person. 译文：相互介绍认识有如下基本原则： 1.男士通常会介绍给女士。 2.年轻人介绍给年龄大的人。 3.地位不太高的人介绍给地位高一些的人。 When a client is coming for business purpose, the host should stand up and receive the guest,offer a chair and a cup of coffee,he shouldn't sit down until the guest takes a seat.When the guest rises to leave,the host should go with him as far as the door of the office or the elevator.The executive doesn't rise for his secretary or coworkers in the office. 译文：如果客户是为商务目的而来，主人要起身接待客人，给他让一个座位并且倒上一杯咖啡，在客人落座之前主人不能坐下。当客人起身告辞时，主人需将客人送到门口或者电梯口。而高级经理则不需为秘书或者办公室同事站起来。 A handshake can create a feeling of immediate friendliness of instant irritation between two strangers. The proper handshake is brief,but there should be firmness and warmth in the clasp.It should always be accompanied by a direct look into the eyes of the person your shake your hand with. 译文：握手可以使本来陌生的两个人马上建立起友谊。正确的握手要迅捷，但是在握手的瞬间应有力度并且充满热情。在握手的同时要目光直视对方。 While speaking with a visitor during an appointment,you should bear in mind that listening is as essential as talking.Nothing is more irritating and insulting to a visitor to have an appointment interrupted by continual phone calls.You need instruct your assistant to hold all calls except emergencies until
BEC口语常见问题
[口试常见问题和常见回答] 1. 如何随声附和？ 可以说You're right. Right. Of course. Certainly. Quite right. Exactly. 2. 如何表达得更连贯顺畅？ 注意句子衔接，得体使用过渡词，使逻辑更清楚易懂。 表递增可以用also, in addition, not only ---- but also, what's more. 表举例可以用for example, for instance 表同位可以用that is , in other words 表列举可以用first, finally 表总结可以用in conclusion, in summary 表因果可以用so, therefore, as a result, because of 表让步可以用despite, although, though, 表对照可以用on the contrary, while, on the other hand 表选择可以用rather than, instead of , either---or 3. 如何要求考官或搭档重复提问？ I am sorry I didn't catch you. Could you please say that again? Pardon, please. Sorry, I don't quite see what you mean. Could you explain it, please? 4. 如何表达同意，部分同意，完全不同意？ 同意：I totally agree with you. 部分同意：You may be right, but-----?/That may be so, but-----? 完全不同意：I'm afraid I don't agree. 5. 如何询问信息？Could you tell me-----?/'d like to know-----. 6. 如何拖延？Well, let me see---./That's a very interesting question. 7.如何与不合作的搭档沟通？ 1)搭档如果口语很好，控制了大部分谈话时间，不给你说话的机会，要毫不犹豫的打